Privacy Policy

Who We Are

Welcome to RocketFuel Data Services, LLC (herein referred to as "RocketFuel"). Our website address is rocketfuel‑data.com. We are committed to safeguarding the privacy of our clients and their patients. This Privacy Policy outlines the types of personal data we collect, how we use and protect that data, and your rights regarding your personal information.

What Personal Data We Collect

RocketFuel collects various types of personal data from individuals and entities we interact with. This may include:

• Name
• Date of Birth (DOB)
• Gender
• Address
• Email
• Approximate date and location of service
• Relationship to patient
• Government-issued identification

Furthermore, we may also maintain data provided to us by our clients, who are considered Covered Entities or Business Associates under HIPAA, which may also include:

• Medical tests
• Test dates
• Test results

Who We Share Your Data With

We respect your privacy and ensure that your data is shared only with those whom you direct us to, or as required by state or federal law. We do not sell your information or share it with third parties without your explicit authorization. Data sent to us by covered entities or business associates may include Personally Identifiable Information (PII) or Protected Health Information (PHI) and may only be returned to them unless requested by an individual or their authorized representative or directed to a third party by an individual or authorized representative.

How Long We Retain Your Data

Your data will be retained only for as long as required by state or federal law. Documentation used to verify the identity of a requestor is only retained as long as necessary to verify identity – typically 1-2 days. We regularly review our data retention policies to ensure compliance with the relevant legal obligations.

What Rights You Have Over Your Data

As a user or client of RocketFuel, you have the right to request access to the personal data we hold about you. You can also request corrections or updates to any inaccuracies in your personal data. Under certain conditions, you may also have the right to request the deletion of your data. Additionally, you have the right to object to or restrict certain processing of your personal data, as well as the right to data portability.

You also have the right to withdraw your consent to the processing of your personal data at any time. However, this will not affect the lawfulness of any processing conducted prior to your withdrawal, nor will it affect processing of your data conducted in reliance on lawful processing grounds other than consent.

How We Protect Your Data

RocketFuel takes the security of your personal data seriously. We comply with the requirements of the Health Insurance Portability and Accountability Act (HIPAA) and the Health Information Technology for Economic and Clinical Health (HITECH) Act to ensure your data is protected under stringent privacy and security standards. We implement administrative, technical, and physical safeguards designed to protect your personal data against unauthorized access, disclosure, alteration, and destruction.

Our security measures also align with industry-standard best practices to ensure comprehensive protection of personal data. All RocketFuel staff are trained on data protection policies and procedures, and we review and update our data security measures regularly to address emerging threats and vulnerabilities. Your trust is paramount to us, and we are committed to maintaining high standards of data security.

Contact or Complaints To

If you have any questions, concerns, or complaints regarding our privacy practices, please contact our Privacy Officer:

We are here to help and will promptly address your inquiries.